Online marketing is based on three very simple ideas: 1) get people to your site, 2) keep them there, 3) bring them back. Long “session time” and repeat visitors are the hallmarks of a great site. A consistently great site and content, however, will be optimized to convert those visits into sales. A careful analysis of Google Analytics will reveal who is doing what on your site and how you can change your offers, landing pages and other areas to reduce “tire-kicking” and increase sales.
Ultra Strength Services
For selected clients (particularly in SaaS) we offer sophisticated behavioral analytics to measure “people, not page views.” We suggest beginning the process with our partner|provider KISSMetrics, You will also want to read our critical post on “Growth Hacking” before spending time with our advanced services. In fact, without freaking anyone out, you can get your ethical hacking certification today which can be used either for security or for finding “trap doors” in your competitors APIs.